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During my internship at Hats & Tales (Rotterdam), I designed a social media campaign for Yogaground’s Summer Events. The theme was water.
My aim was to create a coherent identity through colours and typography for a campaign that wanted to distinguish the three locations from one another.
Simple, yet playful typographical solutions combined with summer-like colours create a strong presence.
Float away refers to the fluid movement of yoga, and of course, water.
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